Greetings,
Have you ever stumbled upon a group of people standing around outside a shopping center, parking lot, or shopping mall trying to get their hands on the free give-a-ways? Or you and a friend strolling around downtown and out of nowhere these ”PYT’s” approach you with a complimentary (free for you new folks) sample of the newest instant coffee packet on the market or a 15% off coupon to be redeemed at your favorite fast food chain? Even better, you receive an invite into a Shopping Mall Activation where you can win tons of prizes? No you say…well you must get out more!
If you’re only going to go out and about for the good stuff (like me J) and have yet to have had the pleasure of experiencing such an engaging, exciting, and memorable brand experience there is a new website that will help you do just that! Guerillamap.com is what we as consumers have been missing! Within the marketing industry the use of Experiential Marketing campaigns and Special Events to draw in consumers has been inexistence for a little over ten years. Road shows, Trade Shows, you name it, your favorite brand is there with a team of PYT’s to turn the event into a sure fire star moment! I’ve been in the industry myself for a little over four years now and I haven’t seen a website of its kind before…EVER!
The website is complete with fun, engaging, and informative lingo and links that will keep you on your toes. The site creators Shaun Blake and ajaniwinston.com have made certain that consumers will get the “goods” they deserve and that the marketing firms who implement these campaigns and events will receive the market research that they aim to get. Guerillamap.com has Google Map features which will assist you with finding the location of these specific, consumer targeted special events. The website provides a brief description of what will be going on at the event site, as well as a whole database of industry resources to take advantage of. It’s ready and accessible especially for those who happen to work within the promotional industry.
I encourage you to visit www.guerillamap.com and see which of your favorite brands is having a promotional event in your area and areas to come, tell em’ the Star Files sent you!
Until next time, Happy Consumerism
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